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The October 16, 2020 ITB Partners Meeting via ZOOM.
October 16, 2020 @ 7:30 am - 9:30 am EDT
Free
Doug Reifschneider is our Keynote speaker for our October 16, Meeting. The title of his presentation is “Growth Gears”
Dave Daniels is our Spotlight Speaker.
Doug Reifschneider is a dynamic marketing leader with 30+ years of experience in the restaurant industry. He has a history of driving growth through the creation and delivery of unique, creative brand strategies enhancing customer affinity and market position. While at Firehouse Subs, Mr. Reifschneider helped achieve a 4X increase in locations, to 1,030 restaurants generating $684M in revenues and 19.4% average annual sales.
During his foodservice career, he navigated the ever-changing marketing/advertising environment. The advertising menu proliferated from a relatively short list of tactics (TV, radio, print [direct mail, magazines, newspaper, etc. ], OOH, POP, and direct selling) 20 years ago to thousands of online options which included but was not limited to display, native, SEO, SEM/PPC, web sites, landing pages, mobile and others. Doug has experience with all of it and is always looking for new technologies to exploit such as Blockchain.
Join Zoom Meeting
https://us02web.zoom.us/j/988485706?pwd=M1RKQ1QxM1RpZXkrUWpGS2wvL2VpQT09
Meeting ID: 988 485 706
Passcode: 002770
Looking forward to it Jim