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September 14 Meeting of Great Careers-The BENG Atlanta Chapter
September 14, 2021 @ 7:30 am - 9:30 am EDT
FreeJim Weber is inviting you to a scheduled Zoom meeting.
Our Featured Speaker is Doug Reifschneider who will talk about “The Benefits of Becoming a Fractional Executive.”
Doug Reifschneider is a dynamic marketing leader. He has over 25 years of experience in the restaurant industry. He has a history of driving growth through brand strategies. While at Firehouse Subs, Mr. Reifschneider helped:
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- achieve a 4X increase in locations, to 1,030 restaurants
- generated $684M in revenues
- Increased annual sales by 19.4%
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During his foodservice career, he navigated the ever-changing marketing/advertising environment. The advertising menu was a shortlist of advertising tactics 20 years ago. Today, there are hundreds of online and offline options. Doug navigated the evolution. He is always looking for new technologies to exploit such as Blockchain. Throughout his career, he strengthened brand equity. Doug also grew the customer base and boosted revenues. He achieved success through the development of innovative marketing campaigns.
About Great Careers-The BENG
Join Zoom Meeting https://us02web.zoom.us/j/82435132338?pwd=QWlyeHV1QnI1dnl2TmtKVERSbTlLUT09 Meeting ID: 824 3513 2338 Passcode: 174184